Taoufik Aboudia is a Moroccan entrepreneur, digital strategist, and civic leader recognized for his role in shaping Morocco’s innovation and socio-economic development landscape. Currently serving as Vice President General of CGEM Marrakech-Safi and member of the national CGEM Tech Ecosystem Commission, he also leads the Regional Youth Policy Advisory Council. Aboudia is widely regarded for bridging the gaps between entrepreneurship, cultural heritage, and digital transformation, with a footprint that extends nationally while remaining strongly anchored in the Marrakech-Safi region.
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Early Life & Academic Path
Born in Marrakesh, Aboudia grew up in an intellectually rich environment that nurtured both creativity and analytical thinking. He pursued higher education in Philosophy and the History of Sciences, which sharpened his ability to approach social change through critical frameworks. Alongside his academic pursuits, he self-trained in computer science and digital strategy, equipping himself with the technical skills to translate ideas into practical, scalable solutions. This combination of humanities and technology continues to shape his multidisciplinary approach to business and civic projects.
Professional Journey
Aboudia’s career spans entrepreneurship, innovation, and public-private collaboration. He is the founder of Webpick, an IT sourcing and digital publishing company that launched over 80 online magazines across Europe and Asia, amassing more than 4 billion page views. His success with Webpick positioned him as a pioneer in digital performance and content strategies.
He later co-founded Emerging Business Factory (EBF) in Marrakesh, a creative and technological hub designed to incubate startups and cultural entrepreneurs. EBF soon became a flagship model of ecosystem building in Morocco, aligning global best practices with local strengths.
In addition to his entrepreneurial ventures, Aboudia holds several influential leadership roles, including:
- Vice President General of CGEM Marrakech-Safi
- Member of CGEM’s National Tech Ecosystem Commission
- President of the Youth Integrated Policy Advisory Council (ICPJ)
- Vice President General of the Foundation of the Museum of the Western High Atlas
- Vice Secretary General of the Regional Tourism Council (CRT) Marrakech-Safi
- Vice President of the Sidi Ghanem Business Association
Honorary member and Chair of the DigiTurath Commission at Turath, an association dedicated to preserving and reimagining Morocco’s cultural heritage through digital innovation
Achievements & Contributions
Aboudia has consistently combined vision with execution. His notable contributions include:
- Founding Webpick, enabling high-performance digital publishing for leading media brands
- Launching EBF, a flagship incubator reshaping Morocco’s startup ecosystem
- Co-developing Tamwil.ma, a funding platform for Moroccan entrepreneurs
- Contributing to the deployment of Pass Jeunes in partnership with the Ministry of Youth and Culture
- Initiating Digital Transformation Kiosks (KTD) to promote digital inclusion
Supporting resilience and entrepreneurial recovery after the 2023 Al Haouz earthquake, through the PROMET-4 program (with GIZ, CRI Marrakech-Safi, INDH and others), benefiting over 1,500 cooperatives, SMEs and entrepreneurs
Leading studies and producing white papers on TravelTech, restaurant digitalization, and creative industries in Morocco
Social Impact & Community Engagement
Beyond business, Aboudia devotes much of his work to community initiatives. Following the 2023 Al Haouz earthquake, EBF and AESG coordinated emergency relief efforts, then refocused on long-term entrepreneurial resilience: training, digitalisation, financing, and market access for over 200 relaunching projects.
Current initiatives include ISCOS (youth orientation), CESAR (structuring local trades), and Tidmi (digitalisation of rural lodges and cooperatives).
Through Turath, he champions the integration of digital tools into heritage preservation, developing interactive maps, archives, and immersive content to reconnect younger generations with Moroccan cultural identity.
Personal Outlook
A passionate writer and thinker, Aboudia shares weekly essays on his blog (aboudia.me/notes), exploring the intersections of business, philosophy, and social responsibility. Drawing inspiration from thinkers like Ibn Arabi, Kant, and Barthes, he calls for a more conscious and balanced model of progress — one that values meaning and responsibility as much as efficiency.
As an entrepreneur, father, and civic leader, Taoufik Aboudia views business not merely as an economic activity but as a cultural and philosophical mission to shape Morocco’s future with depth and purpose.
